some do manage to turn side projects into really successful business (like Eva Longoria and her Beso restaurant chain, or Kim Kardashian and Dash magazines, there are many other successful projects out there), while other epically fail.
what are celebrities' most unsuccessful side projects?
Gene Simmons and KISS Kaskets
Gene Simmons launched his own like of KISS coffins thinking crazy fans would love to rest in pece in something like that.
Paris Hilton's hair extensions
Paris Hilton is the queen of business ventures -she has her perfume, shoes, everything but her love of hair extensions is about to cost her some $35 million. Paris had signed up to promote a range of hair extensions as part of a marketing campaign in 2007 for Hairtech International. The company reportedly paid her some $3.5 million to be the face of their Dream Catchers range of clip-in locks.
Hightech bosses were furious when she allegedly appeared in "magazines and on television" wearing hair extensions made by a rival competitor.
Prince's Perfume
The launch of Prince's perfume was accompanied by concerts and a marketing blitz, but does anybody really wear 3121? don't think so.
Pete Wentz's Bar "Angels and Kings"
Pete Wentz's bar was closed for allegedly serving minors booze. Epic fail
Lindsay Lohan's Fake Tanner
Lindsay Lohan's Fake Tanner was a biiig fail because of several reasons a) misspelled numbers are awesome and
Britney Spears' NYLA Restaurant
Britney Spears abandoned her Manhattan restaurant NYLA citing "poor management." we're not buying it Brit!
Hulk Hogan's Energy Drink
Hulk Hogan's Energy Drink is syrupy-sweet and packed with all the nutrimites you need to take steroids, grow a bleach-blond skullet, and participate in professional wrestling.
Natalie Portman Vegan Shoes
Natalie Portman's vegan, we all know that. To save the world, she designed a line of plastic shoes. fashionistas didn't really get her point.
Donald Trump's Fragrance
honestly speaking i've never heard of this fragrance before. maybe it's so bad and unpopular with customers because it stinks?

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